HODL it. Wear it.
The hoodie that starts the conversation.
Equality 2.0 Boulevard. Ten ounces of heavyweight fleece, an oversized drop-shoulder cut, and one word on the chest that people will ask you about.
- 10 oz / 330 GSM
- Drop shoulder
- No-drawcord hood
- XS–3XL
on orders over $100
ships in 5–7 business days
no questions asked
blank, WRAP-certified facility
The Equality 2.0 Series
Same fleece. Two cuts.
Both are 10 oz heavyweight, both carry the same message. Pick the silhouette.
FLAGSHIPEquality 2.0 Boulevard
$69.99Boxy, oversized, drop shoulder. One-piece hood, no drawcord, blind-stitched. The statement piece.
Equality 2.0 Classic
$54.99The hoodie you already know. Generous fit, fleece-lined hood, heavy drawcord, double-needle seams.
Why the word on the chest
Equality of access. Not a slogan — a property of the money.
Bitcoin gave the world a financial system with no gatekeepers, no borders and no bias — one where roughly 1.4 billion adults with no bank account can store and send money without asking anyone’s permission.
We put it on the heaviest canvas we could find so it gets noticed. What you say when someone asks is up to you.
Source: World Bank Global Findex, 2021
Built heavy
10 oz says more than “premium.”
- Weight
- 10 oz / 330 GSM, 3-end fleece
- Fabric
- 70/30 ringspun cotton blend, 100% cotton face
- Hood
- One-piece, double layer, no drawcord
- Made
- Printed to order, one at a time, by Apliiq
Questions, answered
How long will it take to get my order?
Each piece is printed to order, so allow 5–7 business days for production. US delivery typically takes 5–10 business days after that; international orders 10–20. You’ll get tracking by email when it ships.
How does the Boulevard fit?
Oversized by design: about one size roomier in the chest than a classic hoodie. Order your usual size for the full drape, or size down one for a closer fit. Full chart on the product page.
What is your return policy?
Returns within 14 days for a full refund less shipping, no questions asked. International returns may carry return shipping fees. Start a return through our contact page.
Do you ship overseas?
Yes, worldwide. Shipping is calculated at checkout.
Get on the list
Free US shipping on your first order, and first look at every drop. One email a week, at most.