HODL it. Wear it.

The hoodie that starts the conversation.

Equality 2.0 Boulevard. Ten ounces of heavyweight fleece, an oversized drop-shoulder cut, and one word on the chest that people will ask you about.

  • 10 oz / 330 GSM
  • Drop shoulder
  • No-drawcord hood
  • XS–3XL
Equality 2.0 Series Pullover (Flagship)
AI-generated video: two models in the Equality 2.0 Boulevard in Pigment Black and Bone
Free US shipping
on orders over $100
Printed to order
ships in 5–7 business days
14-day returns
no questions asked
OEKO-TEX certified
blank, WRAP-certified facility

Why the word on the chest

Equality of access. Not a slogan — a property of the money.

Bitcoin gave the world a financial system with no gatekeepers, no borders and no bias — one where roughly 1.4 billion adults with no bank account can store and send money without asking anyone’s permission.

We put it on the heaviest canvas we could find so it gets noticed. What you say when someone asks is up to you.

Source: World Bank Global Findex, 2021

Built heavy

10 oz says more than “premium.”

Weight
10 oz / 330 GSM, 3-end fleece
Fabric
70/30 ringspun cotton blend, 100% cotton face
Hood
One-piece, double layer, no drawcord
Made
Printed to order, one at a time, by Apliiq
Sizing and full specs

Questions, answered

Support Monday to Friday, 8am–8:30pm ET.Average answer time: 24h
Contact us

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Free US shipping on your first order, and first look at every drop. One email a week, at most.